MTV World / Viacom
Best New Band
Best New Band was a global award competition created by MTV Iggy and powered by fans. The 6-week program utilized social media to get fans voting for their favorite artists and included exclusive performances of the top trending bands, judges’ selection of regional winners, and in-depth artist profile pages.
The competition culminated with a live concert event in Times Square, NY and live streamed to over 30+ countries. The top four bands faced off for the title of Best New Band in the World as fans picked their favorite via live Twitter voting at the concert.